Skip to main content

Posts

Terminology and History Of Graphic Design

"An Enterprising Trades Union … The admittedly high standard of intelligence which prevails among printers is an assurance that with the elemental principles of design at their finger ends many of them will grow in knowledge and develop into specialists in graphic design and decorating. …" William Addison Dwiggins is often credited with first using the term "graphic design" in a 1922 article, although it appears in a 4 July 1908 issue (volume 9, number 27) of Organized Labor, a publication of the Labor Unions of San Francisco, in an article about technical education for printers. A decade later, the 1917–1918 course catalog of the California School of Arts & Crafts advertised a course titled Graphic Design and Lettering, which replaced one called Advanced Design and Lettering. Both classes were taught by Frederick Meyer. In both its lengthy history and in the relatively recent explosion of visual communication in the 20th and 21st centuries, the dis...

What is Graphics Design?

"Due to its interdisciplinary nature, graphic design can be performed in different areas of application: branding, technical and artistic drawing, signage, photography, image and video editing, 3D modeling, animation, programming, among other fields." Graphic design  is a Profession, academic disipline and applied art whose activity consists in projecting Visual Communication intended to transmit specific messages to social groups, with specific objectives. Graphic design is an interdisciplinary branch of Design and of the fine arts. It's practice involves Creativity, innovation  and lateral thinking using manual or digital tools, where it is usual to use text and graphics to communicate visually. The role of the graphic designer in the communication process is that of encoder or interpreter of the message. They work on the interpretation, ordering, and presentation of visual messages. Usually, graphic design uses t...