Packaging design focuses on the dynamics
of containing and presenting products. When
designing for packaging, you will be thinking
more in 3D to consider how design can
be applied to form, structure, and function
considering tactile materials.
If you love working in 3D and like pursuing
solutions for more print and tactile design,
then you may want to focus on a career
based in packaging design.
+ Particular skills required
•Thinking in 3D
•Understanding materials
•Understanding print standards
•Paper engineering
•3D Programs
•Design for print
•Surface design
•Creative software tools
•Presenting
+ Complementary areas of expertise include:
•Branding
•Surface Design
•Creative Strategy
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